With the release of v3.7.0 of the IMA iOS SDK, we will stop providing forum support and bug fixes for iOS IMA SDK issues specifically related to iOS 8 and below.
What does this mean if an app is currently targeting iOS 8?
What about other iOS versions?
We periodically stop supporting older iOS versions when adoption levels fall below a certain level. Whenever we end support for a major iOS release, we make announcements on our blog and release notes page.
As always, if you have any questions, feel free to reach out to us on our support forum.
One of the most important factors in keeping users on your page or in your app is latency - the lower your latency, the more likely your users are to stick around. With this in mind, we'd like to remind you about our best practices for reducing latency with the IMA SDKs. In general, you can reduce latency by doing as much IMA set-up work as possible on page or app load, before your user tries to play a video. The following can be done in all of the SDKs before the user attempts to play a video:
You can find more information on optimizing latency in each of our SDKs at the links below:
As always, if you have any questions, feel free to contact us via the support forum.