Header Branding
This type of campaign is intended for companies seeking to create image campaigns (as opposed to campaigns advertising a specific product or service).
Therefore, the associated cost follows a CPM model instead of the CPC one used by Adwords.
 Contact us using the form below if you would like to find our more about this advertising option.
Click here if you're interested in setting up a traditional advertising campaign through Google Adwords.
Advertise through Google Adwords
Due to the high volume of advertising requests on Softpedia, and in order to offer our potential clients a flexible and reliable system, we have decided to exclusively use Google Adwords for managing the advertising on our websites.
Google Adwords allows advanced targeting (geographically and content-based), reduces costs and is very manageable in terms of investment.
Click here if you're interested in setting up an image campaign for your company.
You can get your ad on *.softpedia.com by setting up a placement-targeted campaign
We have created several suggestively named advertisement channels (placements) for each Softpedia subdomain.
Setting up an advertising campaign to use channels on *.softpedia.com
Click on the images to see larger versions.
| 1. Log on to your AdWords account. |
| 2. In the "Campaigns" tab, click on the "New campaign" button: |
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| 3. Select the campaign type: "Content Network Only" or "Display Ads" |
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| 4. Next are the campaign parameters, including language and country targeting. These options affect the list of targetable placements. We recomment you choose "English" at this step. |
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| 5. At the "Networks and Devices" step check "Content Network" and "Relevant pages only on the placements and audiences I manage". Continue with the other settings as you see fit. |
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6. Create a new "Ad Group". At the bottom of the page, search using the keyword "softpedia" and add the placements you wish to target in the "Select managed placements" area.
Thank you! |
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Contact us directly
If you are unable to use Google Adwords, please use the form below in order to contact us directly. The details you provide will enable us to offer you the best value for your needs. We'll take into account the currently available advertising options as well as your budget and required period and come up with the best possible deal for you.
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