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March 7, 2008 11:06 PM

It Ain't Just Direct Navigation Where Google Wants The Second Click

Check out "ross california real estate"

Ross Real Google

  • Posted by John Battelle on March 7, 2008 11:06 PM


Comments

Good observation...
Google trying to be everywhere you turn (click).

They have been doing this for some time -- seemingly rolling it out and then making it disappear. I have seen similar for recipes and other Google base information. Hard to determine when/what/how it is triggered.

John, not to be obnoxious but you do live in a bit of a bubble these days. Google is no longer the hot topic that once were. With serious Wall Street problems, missing their quarter (badly) to the MSN/Yahoo tie-up, Google is no longer the draw it used to be. Their vulnerabilities are exposed, people are leaving is droves, they're missing their numbers and have yet to build that *new* revenue stream. They're still an incredible company but not worthy of the time people used to spend on them. Sorry.

It's like a Yahoo directory service, except you dig down with multiple search bars instead of categories. Still, it's other people's content at the end of the multiple searches, so I don't see how this is Google "owning" the second click.

I missed the point completely. Lately you posts have been abbreviated simple one liners with a link attached.
Clearly JB you are not into this anymore.

Chasing the big payday I can hardly blame you. As such however your blog has been relegated to the bottom of the my MyYahoo page.
You do remain a must read for when and IF you get your head back into this blog.

Mike -
You are right, for the most part (I do write analytical things from time to time!). FM is taking most of my time, and I have so many things I want to write about but cannot take the time to do the way I want to. I expect this to change soon.

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