SearchMob!
Recent Comment
Spotlight
Recent Comments
- david: " i believe their sites include butterflyp ..." [go]
- travel india buff: " nice article. ..." [go]
- Matt Cox: " Ace! Although I can't find this individu ..." [go]
- evden eve nakliyat: " very good... www.evden-eve-nakliyeci.inf ..." [go]
- evden eve nakliyat: " very nice blog.... ..." [go]
- AGronowski: " I find the site rather dull. ..." [go]
- John Doe: " This company is tanking, I hope to be ab ..." [go]
- Chris: " Just tried to claim that second profile ..." [go]
- Chris: " I can't believe they think they're ready ..." [go]
- patti: " I received the automated call this after ..." [go]
- kozhanse: " RM To iPod Converter is easy-to-use vide ..." [go]
- John Battelle: " Exactly. I can't believe it either. it's ..." [go]
- Slick Willy: " Bill Clinton connection: this was the co ..." [go]
- slovenie: " ..." [go]
- slovenie: " thank you ..." [go]
- Wille: " Oh, can I do a IPO too? I might only be ..." [go]
PERFECT FOR THAT PERSON WITH EVERYTHING
Order 'The Search'
Yup, it makes the perfect gift for that officemate or colleague who you thought had everything....including you! If you order here, I promise to sign it, assuming we can figure out the shipping...
You can also buy the audio version here.
Check my book page for more info.
Blogger's Rights
Top Posts
- The Database of Intentions (or how this all got started)
- From Pull to Point(or the first post where I riff on the "Point-To Economy")
- Google As Builder (or the point at which Google stopped being simply a search engine)
- On Google v. Yahoo
- TV and Search Merge
- On Sell Side Advertising
- Battelle Gets Searchstreams
- Search and Immortality
- Toward the Endemic (on endemic advertising)
More coming soon...
Active Topics
- 49 comments: Facebook: $6 Billion? Nah. (07.11)
- 14 comments: First Voice Post: Thoughts on Web 2, Google and Auction Game Theory (07.24)
- 9 comments: This Is Not How To Do It - Updated (07.12)
- 8 comments: Gone Fishin' (07.13)
- 7 comments: Facebook: Cooler Than Google? (07.23)
Monthly Archives
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- March 2007
- February 2007
- January 2007
- December 2006
- November 2006
- October 2006
- September 2006
- August 2006
- July 2006
- June 2006
- May 2006
- April 2006
- March 2006
- February 2006
- January 2006
- December 2005
- November 2005
- October 2005
- September 2005
- August 2005
- July 2005
- June 2005
- May 2005
- April 2005
- March 2005
- February 2005
- January 2005
- December 2004
- November 2004
- October 2004
- September 2004
- August 2004
- July 2004
- June 2004
- May 2004
- April 2004
- March 2004
- February 2004
- January 2004
- December 2003
- November 2003
- October 2003
About John Battelle
Searchblog Newsletter
Enter email to subscribe to "Re-Find", Searchblog's weekly newsletter:
Calendar
| Su | Mo | Tu | We | Th | Fr | Sa |
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | |||
| 5 | 6 | 7 | 8 | 9 | 10 | 11 |
| 12 | 13 | 14 | 15 | 16 | 17 | 18 |
| 19 | 20 | 21 | 22 | 23 | 24 | 25 |
| 26 | 27 | 28 | 29 | 30 | 31 |
Syndicate
Powered by
May 4, 2005 9:42 PM
Yahoo Ups Video Search Ante
An updated Yahoo Video Search launches "GA" (general availability) tonight with more video content (if that sounds familiar, you were reading earlier in the week when Google added more content as well). Feeds include Buena Vista, CBS, Discovery Channel, MTV, Reuters, Scripps Networks (Home & Garden Television, The Food Network), VH1 and "Stupid Videos," the name of which I just could not resist mentioning and linking to.
- Posted by John Battelle on May 4, 2005 9:42 PM
remember this »- Sphere It
TrackBack
Listed below are links to weblogs that reference Yahoo Ups Video Search Ante:
» Pop Up Video parody from QCumberland
I was looking around the Yahoo Video search thing that I got from John Battelle when I found this Pop Up Video parody. It's 60 megs, but pretty funny.... [Read More]
- Tracked on May 6, 2005 8:55 AM
Searchblog Classifieds!
Recent Jobs
Searchblog, in paperback
Searchblog
Print Edition
Get Your Own Print Version of Searchblog
Click here to buy a customized print version of the entire contents of Searchblog.



Comments
There was that data point this week about the Google/Yahoo ad revenues being the same as US prime time TV ad spend. 5-10 years down the line, lets say we have a pull (podcasting/RSS) model for television scheduling online. The BBC already does this superbly with their radio programming, all of which is online and playable live, and on demand, ad nauseam. Physical TV would still be the prime outlet, so making the Internet something like a cable channel, or a Tivo of sorts. The television companies could cope just fine with that, its just part of the lifecycle of broadcast content. For advertisers, I wonder at what point the Internet becomes a better medium than television for exactly the same video-ad. If Nike is targeting male 30-40 golf players, and there are 50 million watching the Masters on TV, and 10 million watching it (or the highlights later that evening) online. The online audience is much more measurable. So what is the critical mass audience online for Nike to say they get better exposure showing the same ad online than on TV. Just a thought.
I think this news signals the beginning of an impending shift in the paradigm for video programming. If interested, check out my blog entry http://tinyurl.com/7zmdk on its implications.
Post a comment