SearchMob!


Powered by Rollyo

Recent Comment
Spotlight

  • Reader Kamal writes: Besides some start-ups, Microsoft is the only company which is trying to innovate in this space. This is actually as important, if not more important, as improving the search quality even further. [go]

Recent Comments

  • Evan Rudowski: " This looks like another top-down corpora ..." [go]
  • Mike: " NBC/Newscorp video project will gain com ..." [go]
  • Rocky Agrawal: " It's a great strategy and the most compe ..." [go]
  • Big Bill: " Ahem;- Panama aim to do what exactly wit ..." [go]
  • ~ SearcH EngineS WeB ~: " Here is a great idea. Let this Blog ..." [go]
  • AJR: " Grow up folks. Google does this all the ..." [go]
  • CSKnight: " Absolutely fantastic! Everyone should s ..." [go]
  • Jay Sears: " John: It is kind of like this: For web ..." [go]
  • daso4: " My experiences: over 90% visitors via go ..." [go]
  • Hiroko: " It's weird that they emphasize the "Prot ..." [go]
  • Kris: " Traditional media is really bringing out ..." [go]
  • Dr. Pete: " If I have to choose between Murdoch ruli ..." [go]
  • nmw: " Great spam links! ;D "Click fraud" is y ..." [go]
  • ~ SearcH EngineS WeB ~: " Google can not convince the public that ..." [go]
  • nmw: " Is Google changing China, or is China ch ..." [go]
  • Ann Balboa: " John, thanks for the tip on the Google t ..." [go]

PERFECT FOR THAT PERSON WITH EVERYTHING
Order 'The Search'

thesearch_bookcover.jpg

Yup, it makes the perfect gift for that officemate or colleague who you thought had everything....including you! If you order here, I promise to sign it, assuming we can figure out the shipping...

You can also buy the audio version here.

Check my book page for more info.

Blogger's Rights

Top Posts

Active Topics

Monthly Archives

About John Battelle

Searchblog Newsletter

Enter email to subscribe to "Re-Find", Searchblog's weekly newsletter:


Calendar

March 2007
Su Mo Tu We Th Fr Sa
        1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 29 30 31

Syndicate

Powered by

March 12, 2007 9:54 AM

Goodness. AT&T In The Search Biz

How? By buying Yahoo, of course. This article reports the good folks at AT&T have considered it. A monumentally bad idea, to my mind. Imagine a major telco owning a search company. Imagine further them owning a bunch of media, applications and content. Imagine the business model such a company might be inclined to push. Tiering, anyone?


Comments

A monumentally bad idea, indeed. Not only could you fill a blog with stories of what AT&T; has bought and subsequently ruined, by I have no doubt they would try to monetize Yahoo! in ways that would reveal a complete cluelessness about the internet economy. Next, Rupert Murdoch will be buying Google.

see "AOL to merge with Time-Warner."

I think it is a monumentally good thing. AT&T; has shown over the decades a merdeist touch to turn anything they touch except for Long Distance Dialing into shit. If they do this, this is a great short opportunity. The one thing AT&T; has shown over and over is that they don't understand any business model except their own paternalistic one.

Hello John,

Your memory is short! AT&T; (the old one) was the largest shareholder in Excite@Home (my former employer). This was late in the game, but there's no doubt that AT&T;'s influence (along with the cable operators who were also major shareholders) limited the company's flexibility as the market turned.

There are those who argue that these shareholders deliberately drove Excite@Home into bankruptcy in order to free themselves of the constraints of their cable broadband deals with the company. In fact, settlements have been paid in connection with these allegations. So one could argue we've already seen what happens when a big telco/cable operator meets an internet search engine and portal.

I had an even closer view of this phenomenon during my time as managing director of Excite UK Ltd, when a 50 percent share of Excite UK was sold to British Telecom (BT). Far from enjoying the supposed benefits of promotion and distribution by Britain's dominant telco, we encountered instead the fear and loathing of lifelong cubicle-dwellers at BT who had no desire to be shown up by a fast-moving and freewheeling internet upstart.

In spite of the support of a few perceptive people at BT, the relationship frustratingly went nowhere, snuffed out by a combination of deliberate and inadvertent neglect. Then BT embarked on its silly and ill-fated BT Openworld venture, in which it tried in-house to develop compelling internet content and services. After all, in the inevitable logic of telco executives, they already owned the customer relationship. How difficult could it be to create and deliver some content to those customers? Content's gotta be a breeze compared with the complexity of running a telco, right?

Once BT Openworld went kablooey, BT finally got wise and partnered with Yahoo! to deliver co-branded content and services (similar to SBC Yahoo!). At least BT understood by then to stick to what it was good at -- distribution. Too late for those of us at Excite UK who by then had been scattered to the four winds of the internet landscape!

Don't ask about our relationships with telcos Retevision in Spain and Telecom Italia in Italy. I learned that whatever the national culture, there's always a telco culture.

Keep up the good work on your blog -- it's great.

Kind regards,
Evan Rudowski

It's been over a decade since I lived in Canada but if memory serves me correctly both CTV, one of the private TV broadcasters and the Globe and Mail, the largest national newspaper, are units of Bell Canada Enterprises, the country's largest telco.

I can't see it being any worst. Yahoo already fills their site up with tons of ads.

Post a comment

Human detector
Please enter the letter "u" in the field below. If you want to preview your comment before posting, enter the secret letter after previewing, not now, as the letter will change upon preview.

Enter the letter from above:

Searchblog Classifieds!

Searchblog, in paperback

Searchblog
Print Edition

Get Your Own Print Version of Searchblog

Get the book

Click here to buy a customized print version of the entire contents of Searchblog.

Categories

Search Resources

License